Team

Michael Watras

Chairman and CEO

Bio

A respected industry thought leader and trusted advisor to C-level executives worldwide, Michael has been strengthening brands and businesses for over twenty-five years.

He launched Straightline in 1996 and has taken a leading role in all client relationships, including Walgreens, Pfizer, Wyndham, Bausch + Lomb, Xerox, HCA, T-Mobile, Chrysler, Madison Square Garden, TE Connectivity, and Thomson Reuters. Previously founder of CGI, the global corporate communications and investor relations giant, his clients included British Airways, Chase Manhattan Bank, and Pfizer.

Michael holds a BA from Columbia University and served as a pilot in the U.S. Air Force, where he held the rank of Captain.