Michael Watras in Italy to present branding insights
Straightline CEO Michael Watras summarizes topics from his recent presentations at the Bologna Business School and at the Business International Executive Club.
Brand Portfolio Rationalization: Five Steps to More Efficient Brand Management
Straightline Principal Denis Riney shares five key steps to successful brand portfolio rationalization.
LIFE SCIENCES / PHARMA
TELECOM / TECH
- T-Mobile >
- Telecom Italia Mobile